Marketing

Marketing

Our goal is to provide students with an innovative curriculum and an active learning experience that is firmly rooted in the fundamentals, yet relevant in the face of rapid change. In addition to building students’ strategic, analytic, and communication skills, the marketing department provides experiential learning opportunities that allow students to work on real marketing projects for real companies. 

Concentration Requirements
#1

National Diversity Case Competition 2021

37

publications by marketing faculty in the last three years

227

students participated in course-wide marketing plan competitions

Feature Stories

April 14, 2022
Students come together to raise money for cancer research
Kate Amabile, ’24, organized Relay for Life on campus to foster community and combat cancer.
March 30, 2022
Entrepreneurs Launch Absurd Snacks
Multi-disciplinary students in pilot course collaborate to launch bean-based snack product
January 28, 2022
Robins School Continues to Excel at National Team Selling Competition

The competition puts skills to the test for current and former team members.

July 26, 2021
Transfer student finds her place at Richmond
Melanie Fichera, '23, uses summer internship to put her knowledge to the test.