Robins School of Business
1 Gateway Road
University of Richmond, VA 23173
Lewis A. Litteral, Ph.D.
Each spring, teams of graduating seniors participate in the McWick case competition held at the Robins School of Business. Teams are assigned a business case with a very short time to evaluate the case and make recommendations for the company. The first round is judged by instructors of the BUAD 497 Strategic Management course. The best teams from each section are sent to a semi-final round to be judged by other Robins School of Business faculty. The final round is judged by experienced executives.
This exciting event is funded through earnings from the McWick Fund. The donor, Kathleen McBride, frequently participates in the competition and makes the awards. She has sponsored the competition since 2000 in appreciation for the educational opportunities given to her as a student at the University of Richmond, and to help educate students with the skills necessary to create and manage their own companies.
The annual Business Pitch Competition is conducted each Spring, and open to undergraduate students across all schools and departments in the University, including individual student-entrepreneurs and teams of students. Business pitches are evaluated based on:
|• Realistic implementation potential|
|• Potential value|
The competition is judged by Robins School of Business faculty and executives from local firms. The goal is to create and present a business concept that is novel and marketable, and an approach to building the venture that is reasonable and achievable. For more information, please refer to the Business Pitch Competition webpage.