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Center for Innovation and Entrepreneurship

Principle I of The Richmond Promise states: "The University will have an academic enterprise that will be connected, innovative, rigorous, and personal, ensuring student success and fostering faculty growth." The first goal associated with this principle is to "Capitalize on interdisciplinary and cross-school connections to provide students a distinctive education."

The Center for Innovation and Entrepreneurship Program at the University of Richmond offers an interdisciplinary academic program, and other events and activities to enhance experiential learning for its students.

The academic program, currently administered as a track in the Management Department, includes relevant courses from Business disciplines and Arts and Sciences, Leadership Studies and Law.  The Entrepreneurship Club attracts a large number of students from across campus. The club engages in a variety of activities to help students engage with successful entrepreneurs and learn how to combine resources to create new value. As an example, the Entrepreneurship Club co-sponsors the annual Business Pitch Competition.

Academic Program

A track designation is merely a suggested sequence of courses to prepare students for a particular career path, does not confer a Management concentration, does not confer a Business degree, and does not appear on a University of Richmond transcript.

At least 6 units beyond the core curriculum are required.

Required courses:
• MGMT 347 Innovation and Entrepreneurship
• MGMT 350 New Venture Creation
Select at least one of the following finance-focused courses:
• BUAD 393 Entrepreneurial Finance
• FIN 361   Corporate Finance
• FIN 463 Deal Structure and Valuation
Select at least one of the following marketing-focused courses:
• MKT 324 Sales Management
• MKT 421   Integrated Marketing Communications
• MKT 422 Entrepreneurial Brand Management
• MKT 424 Consumer Behavior
• MKT 428 Strategic Market Planning

Select two electives from the following (additional courses from above can serve as electives):

     • ECON 300 Industrial Organization and Public Policy
• ECON 310 International Trade and Finance
• ECON 330 Environmental and Resource Economic Theory
• ECON 331 Labor Economics
• FIN 363 Risk Management and Insurance
• LAW 641 Intellectual Property
• MGMT 331 Personnel/Human Resource Management
• MGMT 344 Bargaining and Negotiation in Organizations
• MGMT 348 Environmental Management
• MGMT 349 Selected Topics: Leadership

Undergraduate Management

Robins School of Business
1 Gateway Road
University of Richmond, VA 23173

Department Chair
Amit Eynan, Ph.D.

Department Coordinator
Donna Ruff
RSB 315
(804) 662-3166